- Research Online: Start with an online search for real estate agents in your area. Look for agents with positive reviews and ratings on platforms like RateMyAgent, Google Reviews, and local real estate websites.
- Local Market Knowledge: Look for agents who have extensive knowledge of your local area. They should have a strong history of sales in your suburb and understand the local market conditions.
- Experience and Results: Check the agent’s history for selling properties similar to yours. Look at how many homes they have sold, the prices they have achieved, and how long the properties were on the market.
- Personal Recommendations: Ask friends, family, or neighbours for recommendations, especially if they’ve recently sold a property in your area.
- Attend Open Homes: Visit open homes in your area to see agents in action. Observe how they interact with potential buyers and how they present the properties.
- Marketing Expertise: Inquire about their marketing strategies and what platforms they use to advertise properties. A good agent should have a comprehensive plan that includes online listings, social media, print media, and possibly staging services.
- Communication Skills: Your agent should be a good communicator, keeping you informed throughout the selling process. They should be readily available to answer your questions and provide feedback from potential buyers.
- Compare Multiple Agents: Interview at least three different agents to compare their services, fees, and marketing strategies. Don’t just go for the one who promises the highest selling price; look for realistic appraisals and strategies.
- Check Credentials: Make sure the agent is licensed to operate in your state or territory. In Australia, each state has its own regulatory body, such as the Real Estate Institute of Victoria (REIV), Real Estate Institute of New South Wales (REINSW), etc.
- Understand the Fees: Discuss the agent’s fees and commission structure upfront. While the cheapest agent isn’t always the best, it’s important to understand what you’re paying for.
- Trust Your Instincts: Choose an agent you feel comfortable with and who you believe has your best interests at heart. Trust and rapport are important in the agent-client relationship.
- Read the Fine Print: Before signing an agreement, read the terms and conditions carefully. Understand the length of the agreement, what’s included in the service, and any penalties if you wish to change agents.
By following these steps, you should be able to find a competent and reliable real estate agent who will help you achieve the best possible outcome when selling your home.